Social Awareness Campaign - Election 2019
We have created Social Awareness Campaign - Election 2019 to remind young voters to exercise their voting rights.
“Brands need to be part of the cultural narrative and they need to have a point of view on what’s happening in the country. Creating such campaigns makes a brand sensitive, responsible, and relevant in people’s lives,"
This campaign aims to educate the youth on this relevant and important issue. This will also help Santoor connect better with our consumers. Casting votes is an important activity in a democracy. We felt through Santoor we should motivate youth and first-time voters to cast their vote and fulfil their duty